1st floor entrance view concept render
Completed first floor entrance view.
Concept render of escalator core with programmable LED mirror signage. View from 1st floor.
Entrance "stadium" seating and seasonal display area.
1st floor women's dressing room lounge.
1st floor running trialling area.
1st floor women's bra bar wall
2nd floor Nike Sportswear area with view of LED mirror sign on bottom of escalator.
2nd floor Nike iD area
3rd floor running seasonal product area with call-to-action architectural sign.
4th floor atrium with global football art installation. Mannequins were custom designed and 3d printed with hexagonal lattice structure.
1708_Converse_Pattern_Base_0013_Layer Comp 14.jpg
5th floor view of main product wall and basketball trialling area.
5th floor featured art by Haze painted onto backboards, a tribute to the local street ball scene.
5th floor basketball trialling area.
Building exterior window featured programmable colored LED lights for color washes and animations.
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